London College of Clinical Hypnosis

University validated clinical hypnosis and hypnotherapy training
London Exeter Birmingham Manchester Leeds Glasgow
In partnership with the University of West London

Lecturer: George Houguez

If you are considering, or are new to self-employment, it can be a bit daunting. This masterclass/workshop will help you to identify and develop some good habits and strategies to establish and grow your clinical practice.

There are many ways of running your clinical practice, and this workshop focuses on the elements that are common to all models, assuming that you are looking to earn a living from a hypnotherapy practice.

George offers insight from his own experiences as well as considering alternatives which will help you to avoid many of the perils and pitfalls.

“I wish this class was running when I first qualified. It would have saved me a fortune.” George Houguez

• Legal requirements
  • Tax and IR registration
• Models of practice
  • Clinic based/room rental
    • Accessibility
    • Other users/therapists
  • Home
    • Dedicated space/Shared usage
  • Visiting
    • Safety
    • Control of variables and environment
  • Long term lease/rental
    • Financial commitment and environment
• Goal Setting
  • Short Term
  • Long Term
  • Goals, Strategies and Plans
  • Pricing and Cashflow
  • Value and Price
  • Income streams and diversity
  • Forecasts, Budgets and Accounting
    • Basic Profit and loss forecasting spreadsheet
  • Refunds
  • Marketing
  • Practice Management
  • ABCs 'Paddy's Story'
  • Ts and Cs
    • Whether you like it or not you have them. Formalising them can help you maintain boundaries.
  • George's Ts and Cs as a Word Doc
  • No Shows
    • I know where you live!
    • Reminders by text or email
  • Record keeping
    • Financial and personal
  • Performance Monitoring
    • How well are you doing? What marketing is working for you, and which isn't? Who are your best clients?
    • Performance spread-sheet and results monitoring.

About George Houguez: Following a successful career in engineering and manufacturing, George undertook hypnosis training with LCCH, before setting up his hypnotherapy practice in Rugby. George has been self-employed since 2004 and teaching with LCCH since 2006. A variety of roles and responsibilities, including hands on, technical and managerial, have helped to develop a pragmatic and grounded approach to performance management and an understanding of the importance of process in a therapy practice.